Cookie Policy
Last Updated: March 10, 2026
This Cookie Policy explains how Eko Holding AS uses cookies and similar tracking technologies on this website. We are transparent about the cookies we use and provide you with clear information about how to manage your cookie preferences.
By continuing to use this website, you consent to our use of cookies as described in this policy. You may manage or withdraw your consent at any time using the cookie preferences panel.
What Are Cookies?
Cookies are small text files stored on your device (computer, tablet, or mobile phone) when you visit a website. Cookies allow websites to remember information about your visit, such as your language preferences, login information, or browsing activity.
There are two main types of cookies: session cookies (deleted when you close your browser) and persistent cookies (stored for a defined period). We also use first-party cookies (set by our website) and third-party cookies (set by other domains, such as analytics providers).
Our Cookie Categories
1. Essential Cookies
Essential cookies are necessary for the basic functioning of this website. These cookies enable security features, maintain your session, prevent fraud, and allow you to navigate the site properly.
Examples of Essential Cookies:
- session_id — maintains your user session
- csrf_token — protects against cross-site request forgery attacks
- cookie_consent_status — remembers your cookie preferences
- secure_session — ensures secure communication
Consent Required: No. Essential cookies are activated automatically and cannot be disabled.
Retention Period: Session duration or up to 12 months for preference storage.
2. Analytics Cookies
Analytics cookies help us measure website traffic, user behavior, and performance. We use Google Analytics 4 to understand how visitors interact with our site, which pages are popular, and how long users spend on each page. This information helps us improve the educational experience and site functionality.
Examples of Analytics Cookies:
- _ga — identifies unique users
- _ga_XXXXXXX — tracks sessions within Google Analytics
- _gid — identifies users across sessions
- _gat — throttles request rate to Google Analytics
Information Collected:
- Pages visited on this website
- Time spent on each page
- Device type and operating system
- Browser type and version
- General geographic location (country/city level, not precise)
- Traffic source (direct, search, referral)
Consent Required: Yes. Analytics cookies are activated only after you accept them.
Retention Period: Up to 14 months.
Opt-Out: You may opt out of Google Analytics tracking using the Google Analytics Opt-out Browser Add-on.
3. Marketing & Advertising Cookies
Marketing and advertising cookies allow us to deliver personalized advertisements tailored to your interests. These cookies track your browsing behavior across websites and enable remarketing, which means you may see our ads on other platforms you visit.
Technologies Used:
- Google Ads Conversion Tracking (gtag.js)
- Google Remarketing Tag
- Meta Pixel (Facebook / Instagram)
- Google Tag Manager (deployment container)
Information Collected:
- Conversion events (form submissions, course inquiries)
- Pages visited and time on site
- Device identifiers and browser fingerprint
- IP address (used for geographic targeting)
- Clicks on ads and engagement patterns
Consent Required: Yes. Marketing cookies are activated only after you accept them in the cookie banner.
Retention Period: Up to 540 days (Google Ads default) and up to 1 year (Meta Pixel).
Marketing and Advertising Disclosures
Third-Party Ad Serving
Third-party vendors, including Google, use cookies to serve ads based on a user's previous visits to this website and other sites on the internet. These cookies enable personalized ad delivery across the Google Display Network, YouTube, and other partner sites.
Advertising Partners
We work with advertising partners such as Google and Meta to deliver advertisements tailored to your interests across various websites and platforms. These partners use cookies and tracking technologies to understand your preferences and deliver relevant ads.
Remarketing
We may use remarketing services to advertise to previous visitors of our website. After visiting our site, you may see our ads on other websites, apps, or platforms you visit. Remarketing allows us to reach people who have shown interest in our AI education programs.
YouTube and Display Network
Advertisements for Eko Holding AS may appear across Google services including YouTube, Gmail, and the Google Display Network. These ads may be personalized based on your browsing history and interests.
Conversion Tracking
We use conversion tracking to understand which advertisements lead to actions on our website, such as form submissions, course inquiries, or email signups. This information allows us to measure campaign effectiveness and allocate advertising budget appropriately. Conversion data is shared with Google Ads and Meta for campaign optimization.
Tracking Technologies in Use
The following tracking technologies are active on this website:
- Cookies (first-party and third-party)
- Tracking pixels (Google Ads tag / gtag.js, Meta Pixel)
- Device identifiers (browser fingerprint, IP address)
- Conversion event tags and event listeners
Opt-Out From Personalized Advertising
You may opt out of personalized advertising at any time. Opting out does not remove ads entirely — you will continue to see non-personalized advertisements, but they will not be tailored to your interests.
Your Online Choices (EU)
Opt out from personalized advertising across European advertising networks:
Visit Your Online ChoicesNetwork Advertising Initiative
Opt out from targeted advertising by network members:
Visit NAI Opt-OutDigital Advertising Alliance
Control your advertising preferences through the Digital Advertising Alliance:
Visit DAA Opt-OutManage Your Cookie Preferences
You can manage your cookie preferences at any time by clicking the "Manage cookie preferences" link in the footer of this website. This will open a cookie preferences panel where you can accept or reject each cookie category independently.
Essential cookies cannot be disabled as they are required for website functionality. You may freely manage analytics and marketing cookies.
Cookie Preferences Panel Options:
- Accept All — enables all cookie categories
- Reject Non-Essential — disables analytics and marketing cookies
- Manage Preferences — customize each category individually
Browser Cookie Settings
Most web browsers allow you to control cookies through their settings. You can typically:
- Accept or reject cookies from all websites
- Accept cookies only from specific websites
- Clear cookies from your device
- Set warnings before accepting cookies
Please note that disabling cookies may affect website functionality and your user experience. For instructions on managing cookies in your specific browser, visit the browser's help documentation.
Data Sharing With Advertising Partners
We share certain data with advertising partners to deliver and measure campaigns. The following partners receive data:
Google LLC
Google receives cookie identifiers, conversion events, anonymized behavioral data, and remarketing lists. Google processes this data for ad targeting, campaign measurement, and optimization across its advertising network.
Privacy Policy: Google Privacy Policy
Meta Platforms, Inc.
Meta receives pixel events, conversion data, and custom audience information. Meta uses this data to deliver personalized ads on Facebook and Instagram and to measure campaign performance.
Data Policy: Meta Data Policy
We do not sell personal data to third parties. All transfers to Google and Meta operate under Standard Contractual Clauses where applicable. Data is processed for advertising and campaign measurement purposes only. Google and Meta may use this data across their own platforms in accordance with their respective policies.
GDPR and Data Protection
Users in the European Economic Area and the United Kingdom receive this cookie notice in compliance with the General Data Protection Regulation (GDPR) and UK GDPR. We are committed to protecting your personal data and providing you with transparent information about how cookies are used.
Consent and Legal Basis
Marketing and analytics cookies are activated solely after explicit, informed, freely given consent under GDPR Article 6(1)(a). Your consent is recorded with a timestamp and may be audited upon request.
You may withdraw consent at any time by clicking "Manage cookie preferences" in the website footer, or by clearing cookies via your browser settings. Withdrawal does not affect processing that occurred while consent was valid.
Your Rights Under GDPR
You have the right to:
- Request access to data we hold about you (Article 15)
- Request correction of inaccurate data (Article 16)
- Request deletion of your data (Article 17)
- Restrict how we process your data (Article 18)
- Receive your data in a machine-readable format (Article 20)
- Object to processing based on legitimate interest (Article 21)
- Withdraw consent at any time without penalty (Article 7.3)
To exercise any right, email us at [email protected]. We will respond within 30 days.
Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by updating the "Last Updated" date at the top of this page. Continued use of this website after such changes constitutes your acceptance of the updated policy.
If we make changes that significantly affect your privacy rights, we will provide a more prominent notice or request your explicit consent as required by applicable law.
Contact Us
If you have questions or concerns about this Cookie Policy or our use of cookies, please contact us: